Engagement Models
Pick a model, then pick what we work on. Three monthly retainers, a dedicated pod for enterprise teams, two-week sprints, and fixed-price programs by stage.
Programs from $17,500 · retainers from $9,500/mo · two-week sprints $10,000
| Rapid-Impact Sprint | Core | Embedded Studio | Growth Studio | Dedicated Pod | |
|---|---|---|---|---|---|
| Price | $10,000 per two-week sprint | $9,500/mo | $17,500/mo | $27,500/mo plus ad spend at cost | From $35,000/mo |
| Best for | One deliverable in two weeks, no retainer | Series A after launch, established funds | Series B, VC platform teams | Series B+ teams that need pipeline | Series C+, enterprise, large CVCs |
| Active initiatives | 1 deliverable | 1 | 3 | 3 | Up to 5 |
| What it can work on See the menu ↓ | One item tagged Sprint in the menu | Website, brand, GTM, CRO and lifecycle | Everything in Core, plus SEO and rebrands | Everything in Embedded Studio, plus Demand Generation | The full menu, across products and teams |
| Request turnaround | Fixed scope | Alongside the initiative | 24–48 hours | 24–48 hours | 24–48 hours |
| Monthly CRO reporting | — | ✓ | ✓ | ✓ | ✓ |
| Demand Generation (outbound email, paid media, ABM, nurture) | — | — | — | ✓ | Scoped with you |
| Ad creative & campaign landing pages | One landing page refresh or asset set | — | Campaign assets | Always on | ✓ |
| Lifecycle email & CRM automation | — | — | — | ✓ | Scoped with you |
| Pipeline & attribution reporting | — | — | — | ✓ | Scoped with you |
| GEO / AI search visibility | AI Visibility Sprint | Add-on | Add-on | ✓ | ✓ |
| Named team led by our founders | — | — | — | — | ✓ |
| Spend (ads and sending tools) | — | — | — | $10K+/mo, billed at cost | Scoped with you |
| Intro offer | — | — | — | First $5,000 in ad spend on us; month one is a trial | — |
| Term | Two weeks, no retainer | Month to month, 30 days’ notice | 3-month minimum | 6-month minimum | 6-month terms |
How Every Engagement Runs
What Every Engagement Includes
Prefer a Fixed-Price Program for Your Stage?
You Have Questions, We Might Have Answers!
Which model should we start with?
Most Series A teams start with a fixed-price program, then move to Core. Teams shipping across several priorities choose Embedded Studio. Teams that need pipeline add demand generation with Growth Studio, and multi-product companies use a Dedicated Pod.
Can we start with a project instead of a retainer?
Yes. Most clients start with a fixed-price program or a two-week sprint, then keep going on a retainer once we’ve shipped together.
What counts as an active initiative?
A workstream tied to one outcome, such as a pricing page, a launch kit or a case study engine. Small requests run alongside and don’t count.
Can we switch models?
Yes. Move up or down between Core, Embedded Studio and Growth Studio at the start of any month after the minimum term.
How is spend handled on Growth Studio?
Ad spend and outbound sending tools are billed at cost, separate from the monthly fee. To make the start easy, your first $5,000 in ad spend is on us and month one works as a trial: if it isn’t right, stop after the first month. After that, Growth Studio has a 6-month minimum.
What can a two-week sprint cover?
One fixed-scope deliverable for $10,000, with no retainer: a deck cleanup, a landing page refresh, an AI Visibility Sprint, conference collateral, or a set of social and email templates. Anything bigger runs as an initiative on a retainer.
What’s the difference between a program and a retainer?
A program is a fixed-scope, fixed-price project for a specific moment, like a seed launch or a fund launch. A retainer is a standing monthly team that works on the initiatives you choose each month.
What’s the minimum term?
Core runs month to month with 30 days’ notice. Embedded Studio has a 3-month minimum. Growth Studio has a 6-month minimum, with your first $5,000 in ad spend on us and month one as a trial. The Dedicated Pod runs on six-month terms.
What’s the difference between Embedded Studio and Growth Studio?
Embedded Studio is a design, web and SEO team running three active initiatives in parallel, with 24–48 hour request turnaround. Growth Studio adds Demand Generation: outbound email, paid media on LinkedIn, Google and Meta, retargeting and ABM, nurture, and a monthly pipeline report.
Can you take on a big project like a rebrand?
Yes. Rebrands and re-platforms run as initiatives inside Embedded Studio, usually about three months, or a Dedicated Pod for multi-brand work. Larger scopes run longer. Tell us the project and we’ll recommend the model.

Not Sure Which Model Fits?
Tell us where you are and what you need next. We’ll recommend a model and send pricing within 48 hours.
Prefer not to pick a time? Send a short note and we’ll reply by email.

