Privacy Policy
1. Introduction
Brickell Digital Inc. (“Brickell Digital,” “we,” “us,” or “our”) is a Louisiana corporation with its principal place of business at 3114 Canal Street, New Orleans, LA 70119. We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy describes how we collect, use, disclose, and safeguard information when you visit brickelldigital.com (the “Site”), engage us for professional services, communicate with us, or otherwise interact with our business (collectively, the “Services”).
This Privacy Policy applies to personal information processed by Brickell Digital as a controller (or, where applicable, as a business under U.S. state privacy laws). When we process personal information on behalf of a client under a written agreement, we do so as a processor or service provider, and the client’s privacy policy governs that processing.
Please read this Privacy Policy carefully. By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our practices, please do not use the Services.
2. Information We Collect
We collect information in three principal ways: (a) information you provide to us directly; (b) information we collect automatically through your use of the Site; and (c) information we receive from third parties.
2.1 Information You Provide Directly
- Contact and inquiry information. When you complete a contact form, request a proposal, subscribe to communications, or otherwise reach out to us, we collect your name, email address, telephone number, company name, job title, the contents of your message, and any other information you choose to provide.
- Client account and engagement information. If you engage Brickell Digital for professional services, we collect information necessary to perform the engagement, including business contact details, authorized representatives, project requirements, materials you share with us, login credentials for tools you ask us to access, and other information reasonably required to deliver the Services.
- Billing and payment information. To invoice and receive payment, we collect billing contact information, billing address, tax identification numbers (where required), purchase order numbers, and bank or other remittance details. Payment card data, where used, is processed by our third-party payment processors; we do not store full payment card numbers on our systems.
- Marketing and event information. If you subscribe to our newsletter, attend an event we host or sponsor, download gated content, or opt in to marketing communications, we collect the information you provide for those purposes, including your contact details and your communication preferences.
- Employment and recruiting information. If you apply for a position with us, we collect the information in your application, including your resume, work history, references, and any information you choose to share. This information is used solely for recruiting purposes.
- Other voluntary submissions. From time to time we may collect additional information you choose to provide, such as survey responses, testimonials, or social media interactions.
2.2 Information We Collect Automatically
When you visit the Site, we and our service providers automatically collect certain information about your device and your interactions with the Site. This information may include:
- Device and connection data, including IP address, browser type and version, operating system, device identifiers, language settings, and approximate geographic location derived from your IP address.
- Usage data, including the pages you view, the links you click, the date and time of your visit, referring and exit URLs, the duration of your session, and the search terms used to reach the Site.
- Cookies and similar technologies, including first- and third-party cookies, pixel tags, web beacons, local storage, and software development kits. See Section 6 (Cookies and Tracking Technologies) for details.
- Marketing and advertising identifiers, including identifiers used by analytics providers and advertising platforms (such as Google Analytics and Meta) to measure campaign performance and to enable retargeting.
2.3 Information from Third Parties
We may receive information about you from third parties, including:
- Business contact databases and enrichment services that provide professional contact information for marketing and prospecting purposes.
- Social media platforms when you interact with our content or contact us through those platforms.
- Service providers and integration partners (for example, analytics, email marketing, customer relationship management, and payment processors) that supply data needed to operate the Services.
- Our clients, when they share their business contacts’ information with us in connection with an engagement.
- Publicly available sources, such as public websites, professional networking sites, government registries, and news media.
3. How We Use Your Information
We use the information described above for the following purposes:
- To provide and improve the Services, including responding to inquiries, preparing proposals, performing engagements under written agreements, managing client relationships, and developing new offerings.
- To operate, maintain, and secure the Site, including diagnosing problems, preventing fraud and abuse, and enforcing our Terms of Service.
- To invoice, collect payment, and maintain accounting records, including for tax, audit, and financial-reporting purposes.
- To communicate with you about the Services, respond to your requests, send service announcements, deliver newsletters and marketing communications (subject to your preferences), and provide customer support.
- To personalize content and measure marketing performance, including by performing analytics, A/B testing, audience segmentation, retargeting, and attribution.
- To comply with legal obligations, respond to lawful requests from public authorities, enforce our agreements, and protect the rights, property, or safety of Brickell Digital, our clients, our personnel, and others.
- With your consent or as otherwise described to you at the point of collection.
We do not sell personal information in exchange for monetary consideration. To the extent that the use of cookies and similar technologies for cross-context behavioral advertising constitutes a “sale” or “sharing” of personal information under certain U.S. state laws, we honor opt-outs as described in Section 13.
4. Legal Bases for Processing (EEA and UK Residents)
If you are located in the European Economic Area, the United Kingdom, or another jurisdiction that requires us to identify a legal basis for processing personal data, we rely on the following bases:
- Performance of a contract — to perform an engagement we have entered into with you (or your organization), or to take steps at your request before entering into a contract.
- Legitimate interests — to operate, secure, and improve the Services; to market our services to existing and prospective business clients; to prevent fraud and abuse; and to communicate with our business contacts. We balance these interests against your rights and freedoms.
- Compliance with legal obligations — to comply with tax, accounting, regulatory, and other legal obligations.
- Consent — where required by applicable law (for example, for certain marketing communications and for non-essential cookies). You may withdraw your consent at any time, without affecting the lawfulness of processing carried out before withdrawal.
If you have questions about the legal basis for a specific processing activity, please contact us at legal@brickelldigital.com.
5. How We Share Information
We share personal information only as described in this Privacy Policy. We do not sell personal information in exchange for monetary consideration. We may share personal information in the following circumstances:
- Service providers and processors. We share information with vendors that perform services on our behalf, such as web hosting, cloud storage, email delivery, customer relationship management, analytics, advertising measurement, accounting, payment processing, professional advisors, and similar functions. These providers are contractually required to process personal information only as instructed by us and to maintain appropriate safeguards.
- Clients and authorized recipients. In the course of an engagement, we may share information you provide with the client that engaged us, with their authorized representatives, or with parties they direct us to share information with.
- Business partners and integrations. Where you ask us to integrate with or transmit information to a third-party platform (for example, a marketing automation tool, advertising platform, or analytics provider), we will do so as you direct.
- Legal, regulatory, and safety. We may disclose information when we believe in good faith that disclosure is required by applicable law, legal process, regulatory request, or governmental authority; to enforce our agreements; to protect the rights, property, or safety of Brickell Digital, our clients, our personnel, or others; or to investigate and prevent fraud, security incidents, or other illegal activity.
- Business transfers. If Brickell Digital is involved in a merger, acquisition, financing, reorganization, asset sale, bankruptcy, or similar transaction, personal information may be transferred or disclosed as part of that transaction, subject to customary confidentiality protections.
- With your consent or at your direction. We may share information for any other purpose disclosed to you and to which you consent.
6. Cookies and Tracking Technologies
We and our service providers use cookies, pixels, tags, software development kits, local storage, and similar technologies (collectively, “cookies”) to operate the Site, to remember your preferences, to analyze how the Site is used, and to deliver and measure marketing campaigns. The categories of cookies we use include:
- Strictly necessary cookies that enable core functionality, such as session management and security. These cookies cannot be disabled.
- Performance and analytics cookies (including Google Analytics) that help us understand how visitors use the Site so we can improve performance.
- Functional cookies that remember choices you make, such as language and region.
- Marketing and advertising cookies (including those set by Meta and other advertising platforms) that help us deliver relevant advertisements, measure campaign performance, and limit the number of times you see a particular advertisement.
You can manage cookies through your browser settings; instructions are available in the help section of most browsers. You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on available at tools.google.com/dlpage/gaoptout. For interest-based advertising, you can use the opt-out tools provided by the Digital Advertising Alliance (optout.aboutads.info), the Network Advertising Initiative (optout.networkadvertising.org), and the European Interactive Digital Advertising Alliance (youronlinechoices.eu). If we offer a cookie preference center on the Site, you can change your choices there at any time.
7. Third-Party Services and Links
The Site may contain links to, embeds from, or integrations with third-party websites, platforms, and services that we do not control. This Privacy Policy does not apply to those third parties, and we are not responsible for their privacy practices. We encourage you to read the privacy policies of any third-party services you use.
When we use third-party processors and platforms to deliver the Services, we make reasonable efforts to select providers that maintain appropriate privacy and security practices. A current list of material subprocessors is available on request to legal@brickelldigital.com.
8. Data Retention
We retain personal information only for as long as is reasonably necessary to fulfill the purposes for which it was collected, to comply with our legal, accounting, and tax obligations, to resolve disputes, and to enforce our agreements. Retention periods depend on the nature of the information and the purpose for which it is processed. As general guidelines:
- Inquiry and prospect information is retained for as long as we have a legitimate business interest in maintaining the relationship and reasonable time thereafter, unless you ask us to delete it sooner.
- Client engagement records (including contracts, deliverables, communications, and project files) are retained for the duration of the engagement and for a reasonable period thereafter to support claims, audits, and legal obligations.
- Billing and accounting records are retained for the period required by applicable tax, accounting, and financial-reporting laws.
- Marketing subscription records are retained until you unsubscribe or otherwise withdraw consent, plus a reasonable period to document the withdrawal.
- Job applicant information is retained for a reasonable period to consider you for current and future opportunities, unless you ask us to delete it.
When personal information is no longer needed, we will delete, anonymize, or aggregate it, or, if deletion is not feasible (for example, because the information is stored in backup archives), we will securely store the information and isolate it from further processing until deletion is possible.
9. Data Security
We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, and destruction. These safeguards include access controls, encryption in transit, secure development practices, vendor due diligence, and periodic reviews of our security program.
No method of transmission or storage is completely secure. Although we work hard to protect personal information, we cannot guarantee absolute security, and you provide information to us at your own risk. You are responsible for safeguarding the credentials you use to access any system that connects to the Services.
10. International Data Transfers
Brickell Digital is based in the United States, and our service providers may be located in the United States and other countries. If you access the Services from outside the United States, you understand that your personal information may be transferred to, stored in, and processed in the United States and other countries that may not provide the same level of data protection as your country of residence.
Where required by applicable law (including the EU General Data Protection Regulation and the UK General Data Protection Regulation), we use appropriate safeguards for international transfers, such as the European Commission’s Standard Contractual Clauses or the UK Addendum, supplemented as appropriate. You may request a copy of the safeguards applicable to a specific transfer by contacting us at legal@brickelldigital.com.
11. Children’s Privacy
The Services are directed to businesses and to adults, not to children. We do not knowingly collect personal information from children under 13 (or under the minimum age required by applicable law in your jurisdiction). If you believe that we have collected personal information from a child without appropriate consent, please contact us at legal@brickelldigital.com and we will take prompt steps to delete that information.
12. Your Privacy Rights
Depending on the laws of your jurisdiction, you may have some or all of the following rights with respect to your personal information:
- Right of access. To request confirmation of whether we process personal information about you and, if so, to receive a copy of that information.
- Right to correct. To request that we correct inaccurate or incomplete personal information.
- Right to delete. To request that we delete personal information about you, subject to certain exceptions.
- Right to data portability. To receive a copy of certain personal information in a structured, commonly used, and machine-readable format.
- Right to restrict or object to processing, including the right to object to processing based on our legitimate interests and to object to direct marketing.
- Right to withdraw consent, where processing is based on your consent, without affecting the lawfulness of processing carried out before the withdrawal.
- Right to opt out of certain processing, including targeted advertising, the “sale” or “sharing” of personal information (as those terms are defined under U.S. state privacy laws), and certain profiling.
- Right not to be discriminated against for exercising your privacy rights.
- Right to lodge a complaint with your local data protection authority or other competent regulator.
To exercise any of these rights, please contact us at legal@brickelldigital.com or by writing to the postal address in Section 16. We will respond to verifiable requests within the timeframes required by applicable law. We may need to verify your identity before fulfilling your request and may decline a request where permitted by law (for example, where verification fails or where an exception applies). You may use an authorized agent to submit a request on your behalf, subject to verification of the agent’s authority.
13. California Privacy Rights
This Section 13 provides additional information for California residents under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, the “CCPA”).
13.1 Categories of Personal Information Collected
In the preceding twelve (12) months, we have collected the following categories of personal information, as defined by the CCPA:
- Identifiers (such as name, email, telephone number, IP address, and online identifiers).
- Customer records information (such as billing address, payment information, and other information described in Cal. Civ. Code § 1798.80(e)).
- Commercial information (such as records of services purchased, considered, or used).
- Internet or other electronic network activity information (such as browsing history, search history, and interactions with our Site and advertisements).
- Geolocation data (approximate location derived from IP address).
- Professional or employment-related information (such as job title, employer, and information provided in job applications).
- Inferences drawn from the above to create a profile reflecting preferences and characteristics for the limited purposes described in this Privacy Policy.
We do not knowingly collect sensitive personal information for the purpose of inferring characteristics about you. We do not knowingly collect or sell the personal information of consumers under 16 years of age.
13.2 Sources, Purposes, and Disclosures
The sources of personal information, the purposes for which it is used, and the categories of recipients are described in Sections 2, 3, and 5 of this Privacy Policy. We disclose personal information to the categories of service providers and other recipients identified in Section 5 for the business purposes described in Section 3.
13.3 Sale and Sharing of Personal Information
We do not sell personal information in exchange for monetary consideration. To the extent that our use of cookies and similar technologies for cross-context behavioral advertising constitutes “sharing” under the CCPA, the categories of personal information shared are identifiers, internet activity information, and inferences. You can opt out of this sharing by submitting a request as described in Section 13.5 or by using a recognized opt-out preference signal (such as the Global Privacy Control).
13.4 Your California Rights
California residents have the right to: (a) know the categories and specific pieces of personal information we collect, the sources, and the purposes for collection; (b) request deletion of personal information, subject to certain exceptions; (c) correct inaccurate personal information; (d) opt out of the “sale” or “sharing” of personal information; (e) limit the use and disclosure of sensitive personal information; and (f) not be discriminated against for exercising these rights.
13.5 How to Submit a Request
California residents may submit a request by emailing legal@brickelldigital.com or by writing to the address in Section 16. We will verify your request using reasonable methods, which may include matching information you provide with information we already maintain. You may also use an authorized agent to submit a request on your behalf, subject to verification of the agent’s authority.
13.6 Shine the Light
California Civil Code Section 1798.83 (the “Shine the Light” law) permits California residents to request information about the disclosure of their personal information to third parties for those parties’ direct marketing purposes. We do not disclose personal information to third parties for their own direct marketing purposes.
14. Do Not Track Signals
Some browsers transmit “Do Not Track” signals to websites. Because there is no industry-standard interpretation of these signals, we do not currently respond to them. We do honor recognized opt-out preference signals (such as the Global Privacy Control) for residents of jurisdictions that require us to do so.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, and other factors. When we make material changes, we will update the “Last Updated” date above and, where required by applicable law, provide additional notice (for example, by posting a notice on the Site or sending an email). Your continued use of the Services after the effective date of an updated Privacy Policy constitutes your acceptance of the updated terms, except where additional notice or consent is required by law.
16. Contact Us
If you have any questions, comments, or complaints about this Privacy Policy or our privacy practices, or if you would like to exercise your privacy rights, please contact us:
Brickell Digital Inc.
Brickell Digital Inc.
3114 Canal Street
New Orleans, LA 70119
United States
Email: legal@brickelldigital.com
Website: brickelldigital.com
If you are located in the European Economic Area or the United Kingdom and have unresolved concerns, you may have the right to lodge a complaint with your local data protection authority. If you are located in another jurisdiction that has a privacy or data protection regulator, you may have the right to lodge a complaint with that regulator.