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Adsgency AI

Adsgency AI is an AI-powered advertising platform that brings planning, creative generation, targeting, automation, and performance optimization into one workflow. Built for teams that want to move faster without sacrificing precision, it helps advertisers launch, manage, and scale campaigns from a single system.

Year:
[2025]
Industry:
AI, Digital Advertising
Project Scope:
Brand Architecture, Fund Support, PortCo Support
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Partnership Timeline

Our long-term partnership with Craft Ventures spans multiple phases of growth. Since 2023, we’ve worked alongside their team as a trusted go-to-market partner, supporting everything from website to platform, investment, marketing, and launch assets. As their needs evolved, we continued to adapt—helping Craft Ventures consistently show up with clarity, speed, and impact.

2023
2024
2025
Late 2025-Present
Onboarding & Craft Hackaithon Branding

Craft partnered with us for initial onboarding, including website design support and visual assets for Craft Hackaithon—a collaborative initiative bringing technical teams together to build, ship, and compete. This phase laid the groundwork for a long-term partnership.

Website Revamp & Brand Refresh

In 2024, we led a full website revamp and brand refresh for Craft—reworking key pages, tightening the narrative, and modernizing the visual system. We designed and developed the site in Webflow, ran A/B tests to validate performance improvements, and supported ongoing upkeep to keep the platform current as Craft’s initiatives evolved.

Platform & Portfolio Support

Our role expanded into ongoing support across Craft’s platform team and broader ecosystem. We delivered decks, web updates, social and event assets, and narrative support—while helping Craft’s portfolio companies translate complex products into clear positioning, GTM-ready messaging, and high-converting digital experiences.

Ongoing Platform & Website Evolution

We continue partnering with Craft as an embedded creative + development team—evolving key pages, refining narrative and positioning, and supporting ongoing platform initiatives. In parallel, we continue to support Craft’s portfolio with launch-ready brand systems, websites, and fundraising/GTM collateral as new investments and priorities emerge.

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Partnership Timeline

Our partnership with CrewAI evolved from an initial brand and website engagement into a long-term collaboration as they scaled in the Generative AI space. Today, we support their brand, website, and go-to-market presence as they lead the category.

Late 2024
2025
Late 2025
Onboarding & Website Revamp

CrewAI onboarded us for an initial brand and website engagement to sharpen their presence in the fast-moving Generative AI space. This first revamp established a clear narrative and set the foundation for their growing momentum.

Retainer & Go-To-Market Partner

As CrewAI scaled, our collaboration evolved into a full-time retainer. We became their go-to-market partner, supporting ongoing launches, brand assets, website updates, and strategic communications across every touchpoint.

Category Leadership Redefined

With CrewAI emerging as an industry-leading Generative AI partner, we led a complete narrative and website overhaul once again. The refreshed brand positioned them clearly as category leaders, aligned with their enterprise growth and market authority.

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Partnership Timeline

Our partnership with SaaSGrid has evolved alongside their product and brand. What began as a focused onboarding and development engagement grew into a full website revamp, and now a complete brand transformation. As SaaSGrid enters its next phase of growth, we continue to support how the product is positioned, experienced, and scaled.

Late 2024
Early 2025
Early 2026
Onboarding &
Initial Build

SaaSGrid onboarded us for initial page development and foundational improvements to support their early product and marketing needs. This phase focused on speed, clarity, and setting a solid base for future growth.

Full Website Revamp

As SaaSGrid scaled, they trusted us to lead a complete website revamp. We reworked the structure, design, and experience to better reflect the product’s value and support a more mature go-to-market motion.

Brand & Platform Redefined

With SaaSGrid entering its next phase of growth, we partnered again to lead a complete brand transformation — including a new identity, logo, and website. This ongoing collaboration is focused on redefining how SaaSGrid shows up as a more established and scalable SaaS product.

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Starting Point
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Outcome
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Tech Stack
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Brand Identity

Adsgency AI’s brand identity is built to feel fast, modern, and performance-driven. The system blends bold gradients, clean typography, and structured layouts to communicate intelligence without clutter. Across the site and product surfaces, the visual language reinforces speed, precision, and confidence, matching how teams plan, launch, and optimize campaigns in real time.

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//01

Built for Modern Marketing Workflows

Adsgency’s refreshed brand positions the platform as a productivity layer for modern marketers. The experience emphasizes speed, clarity, and AI-assisted workflows, speaking directly to teams looking to move faster without sacrificing control. Social proof reinforces this shift, showing how real marketers use Adsgency to streamline campaigns, reduce manual effort, and focus on higher-impact work.

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Creative Built for Speed

Adsgency’s updated brand and website were designed to communicate speed, flexibility, and momentum at a glance. We helped translate the platform’s creative automation capabilities into a clear, repeatable narrative that shows how teams can move quickly from idea to execution. Through layout, hierarchy, and pacing, the experience highlights Adsgency as a tool for marketers who value rapid iteration, consistent output, and workflows that scale without friction.

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Insights That Drive Action

Adsgency AI’s insights hub is positioned as practical guidance, not marketing fluff. The layout prioritizes scannability and clear takeaways, helping teams learn what to do next, sharpen campaign strategy, and apply AI more effectively across their ad workflows.

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Insights

Adsgency AI’s platform is built around a coordinated system of specialized agents, each handling a distinct part of the campaign lifecycle. We worked closely with the team to translate this underlying complexity into a clear, approachable story. Through structure, hierarchy, and visual flow, the experience highlights how configuration, creative generation, budgeting, and performance reporting connect into a single, cohesive workflow. The result is an insights layer that communicates speed, clarity, and continuous optimization without overwhelming the user.

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Impact Snapshot

Design and CRO updates delivered measurable improvements across engagement and conversion. By refining the customer journey and reducing friction at key decision points, Pickle saw stronger performance from new visitors while maintaining a consistent brand experience across web and mobile.

+
323
%
New Visitor Engagement Rate
+
257
%
New Visitor Conversion Rate
+
10
%
New Visitor Session Rate
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